What Does Fractional Sales LOOK LIKE?

Summary

In this conversation, Jake Kreider shares his journey from the automotive industry to fractional sales in manufacturing. He discusses the challenges of job loss, the importance of personal branding, and how leveraging LinkedIn has been crucial for his new venture, CriterSourcing. Jake explains the process of fractional sales, the dynamics of working with different companies, and the significance of building relationships. He also touches on the current state of the manufacturing industry and shares insights on ghosting in sales communications. In this engaging conversation, Brandon Stanchock and Jake Kreider explore innovative sales strategies, the importance of personal branding, and the significance of employee engagement in fostering a positive company culture. They discuss the challenges and opportunities of entrepreneurship, emphasizing the need for effective time management and the power of networking. Jake shares his vision for growth and the flexibility that comes with his new role, while also highlighting the importance of building trust and connections in the business world.

Chapters

00:00 Jake's Career Journey and Transition
03:08 Embracing Change: The Impact of Job Loss
06:08 The Birth of CriterSourcing: Fractional Sales Explained
08:59 Navigating Personal Branding and Selling Yourself
11:57 Leveraging LinkedIn for Business Growth
14:59 The Process of Fractional Sales: How It Works
18:03 Building Relationships and Team Dynamics
21:03 Targeting the Right Contacts in Sales
23:58 Feedback and KPIs in Fractional Sales
26:53 The Current State of the Manufacturing Industry
29:57 Ghosting in Sales: Perspectives and Strategies
32:10 Innovative Sales Strategies
35:37 The Importance of Engagement in Culture
37:06 Vision for Growth and Future
40:03 Building a Personal Brand
43:08 Navigating Opportunities and Challenges
49:12 Time Management in a New Role
53:07 Finding Freedom in Flexibility
56:02 The Power of Connection