Just Some BS

How to Build a Fractional Sales Business – Jake Kreider’s Journey from Job Loss to Ownership

Brandon Episode 46

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Jake Kreider was laid off—and instead of hunting for the next 9-to-5, he built his own path forward. This episode dives deep into how Jake turned decades of sales experience into a fractional business development company, the mindset it took to launch, and the real work behind making it sustainable.

In this episode:

  • What fractional sales actually looks like in practice
  • Why smaller manufacturers are skipping full-time hires
  • How Jake balances multiple clients, pipelines, and industries
  • Lessons from being both let go and launching a new company
  • Personal branding and how LinkedIn changed everything
  • Why authenticity builds better business faster
  • The rise of B2B brand ambassadors—and how to get paid for connections

If you’ve ever thought about freelancing, going solo, or building a flexible sales career, this conversation will give you the roadmap (and the reality).

📎 Connect with Jake on LinkedIn
 🏷️ Want to partner? Find Jake’s info at KreiderSourcing.com (site in progress—connect on LinkedIn!)


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